Why APPLE is Successful
Apple Image results for the company
1. Easy to use the product
Jobs were a styler on this occasion. While industrial design apples an important component of any product, if it is not easy to use Yes, it is considered to be useless as consumers. This is what the company's user interface designs from day 1 Extracts and still the mantra pushes the software and hardware engineers everyday to work. It is easy to understand and understand all of these generated products. As technology is more complicated Has been done and consumers need more features, things that need to be easier is sometimes easier. And Apple creates tools for power users and robots, which means one of the easy-to-use issues Has a wide range. But despite this, Apple is the same company that I will use to deal with it Where easy to use easily is more important. Apple made something for the market An important point of view is made.
2. Keep simple things
I was in Paris in the past two weeks and so much There was a lot of talk about mobile computing issues with French telecommunications officials. But I've emphasized this simple point of view especially on a conversation. We exchange it Thinking about how to compete with Apple - all Apple's supporters and carriers these days When an important priest for Apple has really succeeded, when has he asked. And one process did it When Nobel did he say he felt that Apple was the real reason to succeed as one of her Is the product. IPhone in this case. By making these simple things reduce the decision making process for users she does. The person was speaking in France was with a career, and he said in his stores, in Has 25 different models of phone. It really knows about all the time for its staff all the time Makes difficulties, and their clients have many options to just choose.
3. any product For Apple that creates, they want to do what they create
So many Along with the projects I do with other tech companies, its aim is almost always the technology Depending on the base, then people really want to use it or not. Geeky Engineers are exquisite by technology in their disposal and often make something because they do can. But Apple's view is very different. Injectors that are creating Apple products are actually Make for yourself And when he was alive, the job of the job Apple product was "User". Apple's All products are based on the fact that the jobs were represented by the real customer. And its engineers Had to grip with it when designing this product. It must be something that he personally But can not live without it.
Image results for Apple Company 4 offer great customer service and in-store experience Do it
One of the key condoms of job technology is understood: though you are such a product Creating what is easy to use, different types of things people often use technology They want complexity. Because of this, consumers need to take some time from time to time May be. I was one of Apple's most oral critics when it debuted in Tokyo in 2002 Introduced Retail Stores I thought he was crazy about trying to rabbit for Apple. This Time, and till today, Tech Retail stores are decreasing at the cost of large box stores like Costco and Walmart Sell and nothing. I thought if there was a price, an advanced retail store DOA Will be. Wow, others were new and I was wrong about Apple's retail strategy.
Apple made this feature Used by its advantage. Because this product keeps the SKU simple, people selling in stores Products know well. Remember that when you go to the Apple Store and from sales staff If you are protected by one, you are not asked, "How can I help you?" This Instead, he asked, "What do you want to do today?" On the heart of any technology user's query, There is a question that always wants to be with the technology user is interested in.
And when you They describe their needs, so they take care of it in most cases. Or if If you need to catch more hands, they turn you on Apple Genetics. No wonder 50% of people buying Apple products are new to Apple. Understanding and using Apple Products Easy to do, but if you have any problem, see Apple faster on their stores or phones Can take care.
5. Apple remains at least two years back from its competitors
This is what Apple's most Scared rivals While competing with Apple just to compete in the product market Required, Apple is already working on at least two years of products. For example, In October the new iPhone market was most likely to be designed two years ago. And the iPhone company is now working for the fall of 2014. The same goes for the iPad. New member Which is most likely we signed the next March two years ago. Now that's what we're going to do Perhaps you will see in 2015. It's a nightmare for Apple's rivals and continues for some time Will be
6. Apple only makes one product if Apple can improve it
Apple usually generates new products or Product category does not appear. Sure, the company with the first commercial PC with Apple II Injected, and improved interface and mouse input on PC with Mac graphical user. But after that, Other Apple products are in the entertainment product of the current product. Apple does not hold MP3 player What Apple re-made it and improved it. Apple did not hold smartphone; Apple made it Re-made and improved. And Apple did not reveal the tablet. Apple made it again and better Made it.
As Apple Designer Jonathan I recently said, "Our goals are very easy - better To design and make the product. If we can not do anything better then we will not do this. "Clear As a matter of time, Apple applied iPod to think about iPods, smartphones and IPPs at first.
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